Dr. Shun-Chi Yu received his MBA from Fu Jen Catholic University. He obtained Ph.D. in Business Administration (General Management) from Fu Jen Catholic University. He had been a full-assistant professor at Fortune University, China University of Science and Technology, and Fu Jen Catholic University for 6 years before joining ICO NIDA. He has experiences in teaching Organizational Behavior, Marketing Management, Customer Relationship Management, Operations Management, Quality Management, International Business Environment, Electronic Commerce, Tourism Management, and Leisure Management. His research background and interests are in the field of social science research, production scheduling, and performance evaluation.